Challenge
In preparation for the holiday season, Toys “R” Us asked Fresh Digital Group to design a mobile optimized site for the brand.
Solution
Fresh Digital Group created a mobile optimized site highlighted by high-end disruptive and interactive creative. Users were able to explore the brand to its full extent thanks to the newly mobile-compatible website.
Highlights
“Fresh Digital Group exceeded our expectations in their ability to quickly turn around great creative and design that drove incremental mobile sales above and beyond any previous benchmarks” - Adam Meshekow, Experienced Mobile Advertising and m-commerce lead at Toys “R” Us and Babies “R” Us.